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How to create a great blog post

It can be time-consuming to update your blog. You want to create a great blog post which gets noticed by both search engines and your return visitors.

A process is essential in order to achieve this. This is the process that I gave to my virtual assistant. It helps me maintain my blog with rich content that will help my readers grow their businesses. It will help you set up your own process, I hope. This is especially true if your blog follows nafcj .


This task is to prepare blog post for publication. All posts will be saved in WordPress. The assistant logs in to WordPress and prepares posts for the week ahead.

Information and websites required:

  • Blog Login
  • Wordtracker Keyword Tool Login

Stock Exchange

  • iStockPhoto


  1. Login to WordPress. Click on the 'Calendar link' under 'Posts to see the scheduled blog posts for the next week. The Editorial Calendar as well as the dates and posts will be displayed. You can hold down the Ctrl button while hovering over the post you wish to edit. Then click the?Edit? link. This will open the post in a new tab. The editorial calendar will still be open so you can edit it again.

(Note: Step 1, requires that you have the Editorial Calendar plugin free installed on your blog.

  1. Next, you will need to prepare your blog post to publish. Here are the steps

Keyword Subject

Wordtracker allows you to find a keyword phrase that will be relevant for your post. You should spend about 5-10 minutes doing keyword research. Include the phrase in the subject of your post if you feel it is appropriate. There are several types of


When appropriate, incorporate the keyword phrase into your blog post title.

Bolding & Italics:

Italics and bolding are effective to draw attention where it is appropriate.


Upload an image from the stock photos site. Add a button to promote related products if necessary. The keyword phrase should be included in the file you save for uploading. You can also use the keyword phrase as an alt tag.

Choose Category:

Choose the right category for your post. The main categories are Articles (blog posts), Video (video), and then sub-categories are available for each of the three.

Add tags:

In order to link posts together, it is important to add tags.

Use more tags

The more tag allows a blog post to only be partially shown on the main webpage. Insert this tag approximately two to three lines down from the post. You should choose an area where the information seems incomplete or interesting, so that people will click the link to read the whole article.

These tips will help make your blog more technically sound, which will increase its chances of ranking high in search engines. However, it won't be enough that you attract readers' attention. You’ll never run out of topics to write about on your blog. If you are unable to come up with any other topic, grab and write a blog post about it.

Understanding your market is an important part of writing a great blog post. Know your market and the most pressing needs of your readers. Your readers can then be directed to the next logical step if you address their most pressing needs.

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